Who do you work for and with?

The biggest mistake new people make (new people in real estate, but you can also read that to mean new businesses) is thinking they have to work with everybody. Floyd teaches us to work with clients.

We work for and with clients who:

1. Buy in to our Core Values (Floyd's Philosophies)

2. See the value of outside training (our outside training) as a complement to their in-house training

3. Admit they have a significant number of underproducing salespeople who need to succeed (our niche)

4. Agree to follow the process (our process)

Translate those criteria into generic:

Buy in to your view of the world; acknowledge the value of your service or product; have a need you can fill; work with you your way. A recipe for success!

If you always and only work with clients who meet your criteria, it does three very important things for you:

1. You'll be happier because you're always working with people who both want and need what you have

2. It will simplify and focus your search for new clients

3. It dramatically increases the odds of doing repeat business 

Comments

[John]

Nice trapeze analogy! Love you!